PASSIA SEMINARS 2006

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As part of its Human Capacity Development

PASSIA presents a Seminar on

Public Relations
& Public Speaking

4-8 March 2006

 


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Lecture Program
 
 

 

 

 

DAY ONE:         Saturday, 4 March 2006

 

 

9.15-10.00         Welcoming Address / Opening Remarks

                        Dr. Mahdi Abdul Hadi, Head of PASSIA, Jerusalem

           

 

 

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Dr. Mahmoud Baidoun

10.00-11.30       Psychology of Different Personalities

                        Dr. Mahmoud Baidoun, Psychologist and Clinical Supervisor, Ramallah

 

 

11.30-11.45       Break

 

 

11.45-13.30       Psychology of Different Personalities, contd.

                        Dr. Mahmoud Baidoun

 

 

13.30-14.30       Lunch

 

 

14.30-16:00       Participants (on preparatory assignments)

 

 

 

DAY TWO:        Sunday, 5 March 2006

 

 

9.15-10.45         Public Relations: Introduction and Getting Attention

            Rami Khouri, Editor-at-Large, The Daily Star, Beirut

 

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Rami Khouri

 

10.45-11.00       Break

 

 

11.00-12.30       Communication Strategies and Techniques for Ef­fective Action (1): Knowing Target Audiences and Defining Publicity and Communication Goals

            Rami Khouri

 

 

12.30-13.30       Lunch

 

 

13.30-15.30       Communication Strategies and Techniques for Ef­fective Action (2): Selecting the Right Media-Outlets, Target Groups and Individuals

            Rami Khouri

 

 

 

 

 

DAY THREE:     Monday, 6 March 2006

 

9.15-10.45         Effective Presentations and Communications (2): Fundamentals of Effective Writing

                        Rami Khouri

 

 

10.45-11.00       Break

 

 

11.00-12.30       Public Relations: Promotional Activities (Pre­paring Materials, Events & Campaigns)

            Rami Khouri

 

 

12.30-13.30       Lunch

 

 

13.30-15.30       Exercises

            With Rami Khouri

 

 

 

DAY FOUR:       Tuesday, 7 March 2006

 

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Diana Buttu

9.15-10.45         Public Speaking

                        Diana Buttu, Consultant

 

 

10.45-11.00       Break

 

 

11.00-12.30       Public Speaking

            Diana Buttu

 

 

12.30-13.30       Lunch

 

 

13.30-15.00       Public Speaking

            Diana Buttu

 

 

 

 

DAY Five:        Wednesday, 8 March 2006

 

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Dr. Samih Shbeib

 

 

 

9.30-10.00         Second Assignment

 

10.00-11.30       Case Study/ies: Public Speaking

                        Dr. Samih Shbeib, Lecturer, Birzeit University

 

11.30-11.45       Break

 

11.45-13.15       Case Study/ies: Public Relations

                        Ghassan Andoni, Director of PR, Birzeit University

 

13.15-14.00       Lunch

 

 

14.00-15.00       Final Discussion and Wrap-up

 

 

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Ghassan Andoni