Course
Outline:
Background
 In
view of the fact that civil society organizations play
a major role in the developing, dynamic environment prevailing
in Palestine, the PASSIA Training Programs seek to empower
civil society practitioners to deal more effectively with
the tasks ahead. Civil society organizations (CSOs) need
to convey their respective messages in the various media,
which requires persuasive presentation and competent communication.
The course on Communication Skills will enhance the participants’ capacities
to give presentations, to communicate, to utilize media
venues and to plan and implement public/promotional activities.
Application
Requirements
The
training program is designed for participants who have a public/media
relations component to their work requirements and wish to
enhance their skills. Normally, the applicant holds a BA degree
or its equivalent. Non-graduates with a relevant experience
are also welcome to apply. Priority will be given to candidates
with a civil society background. Applicants must be able to
commit themselves full-time throughout the required period
and to undertake preparatory reading and written work. A good
knowledge of written and spoken English is essential.
Program
Structure and Content
The
training program on Communication Skills will focus on practical
training and hands-on exercises in relevant fields and concepts
and is structured as follows:
• Preparation. Prior
to the seminar the selected participants will be provided
with a reading package, which will enable them to become
familiar with the course material. Each participant will
be required to write a brief paper on a subject related
to the seminar. The presentation of this paper will be
an integral part of the program.
• Intensive Seminar. During the six-day intensive seminar local
and international experts will introduce key issues and establish a fundamental
background on the concepts and practice of media relations and presentation/communication
skills. Participants will be encouraged throughout the training period to relate
their training to actual issues and experiences at the institutions with which
they are involved.
Seminar
Topics include:
• Psychology
of Communication and Perception
• Basic Writing Skills
• Presentation Techniques
• Effective Communication (goals, audiences, themes, and networking)
• Getting and Holding Attention
• Using Media to Disseminate and Gather Information
• Event Organizing & Promotional Activities
• Preparing Materials
• Case Studies
• Conclusion. At
the close of the training program, certificates will be
awarded by PASSIA to participants who successfully complete
the program.
Procedure
Completed
application forms must be submitted to PASSIA by Friday, 8
August 2003. PASSIA will then invite short-listed applicants
to interviews. Applicants will be notified of the results and,
upon selection, participants will have to confirm their commitment
to full-time participation in writing as well as submit a letter
from their employers confirming that they will be exempted
from work during the required period.
The
PASSIA Training Program will take place from 11-16 September
2003 at PASSIA’s premises in RAMALLAH. All candidates
must commit themselves to participate fully during the
entire period. There are no costs involved; accommodation
will be provided for selected participants from remote
locations upon their request.
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Lecture
Program
