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Conflict Resolution
and Negotiations In Organizations
March – June 2000
Content
Communication
and Negotiation
Anthony
Wanis-St.John [1]
Negotiation is
a highly specialized form of human communication. It is subject to the
same dynamics as communication. Envision the following model of the
communication process:

A communication
process involves a sender, a receiver and the message to be sent. External
things might occur during this transfer, which could distort the message
and prevent the receiver from receiving the original message that was
meant by the sender. In addition to these externalities, both the sender
and the receiver do something interesting. The senders do not just give
a universal message that is understandable by everybody. They encode
it. They add certain things and state things in a certain way.
On the other side,
the receiver of the message has to decode, to a certain extent, what the
sender meant to say. As well as the words, this includes the tones and
certain gestures and indications that are not expressed verbally. This
often results in distortion of the message. Our experience is part of
this encoding-decoding process. It can affect the intention of the message
sent, based on past experiences involving similar cases. The meaning the
sender intends does not necessarily match the impact on the receiver.
Therefore in conflict resolution, every single opportunity for conversation
is also an opportunity for misunderstanding. Many times people tend to
do the following:
·They fail to understand
other people's intentions and the motivation behind their actions; thus
they begin to respond in an inappropriate way based on this misunderstanding.
There is also a tendency to always assume that the intentions of others
are bad and to create stereotypes.
·People also often
fail to understand the impact of their own words/actions. Even worse,
in problematic relationships one believes that any action taken by his/her
adversaries is based on the fact that they are bad people. When taking
the same action, however, it is believed that one was forced to do it.
People tend to discount information that disproves stereotypes, as they
are very hard to break. Therefore they fail to integrate new and corrective
information about others' intentions. Stereotypes are usually based on
one grain of truth, but people then build a big castle based on this grain.
Good communication
and negotiation skills rely on being able to be assertive and empathetic.
You will practice this in the following role reversal exercise.
Exercise:
Role Reversal [2]
Selecting
a Case
To
prepare for the Role Reversal Exercise, select you own negotiation case
using the following guidelines:
1.A Real Case
. The negotiation case that you select should not be fictitious. It
should be a case that you are personally involved in. You will be asked
to share the details of your case with only one person (of your choice),
not the entire Working Group.
2.An Unresolved
Case That Is Difficult To You . The case you select should be unresolved
negotiation (either current, or upcoming) that you feel is particularly
difficult and challenging for you. In short, pick a negotiation that is
non-trivial: one that hooks your doubts and fears about your own competence.
The more difficult the case you choose, the more you will tend to get
out of the exercise.
3.Two-Party,
Not Multi-Party . Your negotiation case should involve only one other
person directly (in other words, you should not select a negotiation where
you are negotiating simultaneously with more than one person).
4.Any Context
Is Fine . Make your selection from any context you wish (e.g., business,
professional, family, romantic, etc.).
This
is not a writing assignment. In general, selecting a case should probably
take no more than 10-15 minutes.
w
Goals and learning effect of the above role reversal exercise:
·It helps develop
understanding of another party's interests and positions;
·it facilitates
clearer negotiation communication on the basis of knowing where true differences
come from and through finding shared/complementary interests;
·it enables us
to address some of the uncertainties in the negotiation and to try alternative
approaches;
·the goal is not
to resolve the problem but to gain insight;
[1] Anthony Wanis-St. John is a Ph.D.
Candidate at the Fletcher School of Law and Diplomacy , and a Research
Affiliate at the Program on Negotiation, Harvard Law School.
[2] This case was written by Andrew Clarkson, with
the help of Phil MacArthur, for the Harvard Negotiation Project. Copyright©1988
by the President and Fellows of Harvard College.

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