PASSIA Seminar - on

Media & Communication

Feb. 16, 2017 - Feb. 19, 2017
Legacy Hotel, Jerusalem

Speakers

Lecture Program

16 02 2017
9 a.m. - 9:30 a.m.

Welcoming Address / Opening Remarks

HE Ms. Pirkko-Liisa Kyöstilä, Head of the Finnish Representative Office, Ramallah

Welcoming Address / Opening Remarks
9:30 a.m. - 10:30 a.m.

Jerusalem: Historical and Religious Significance

Dr. Nazmi Jubeh, Professor of History and Archaeology, Birzeit University

Jerusalem: Historical and Religious Significance
10:30 a.m. - 11:30 a.m.

Palestinian Leadership in Jerusalem – Past and Presence

Dr. Mahdi Abdul Hadi, Chairman of PASSIA, Jerusalem

Palestinian Leadership in Jerusalem – Past and Presence
11:30 a.m. - 11:45 a.m.

Break

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Break
11:45 a.m. - 12:30 p.m.

Jerusalem in the Media

Jivara Budeiri, Correspondent, Al-Jazeera TV

Jerusalem in the Media
12:30 p.m. - 1:15 p.m.

Jerusalem in International Relations

Fouad Hallaq, Negotiations Support Unit, PLO Negotiations Affairs Department

Jerusalem in International Relations
1:15 p.m. - 2:15 p.m.

Lunch Break and walk to the Palestine Heritage Museum at the Dar Al-Tifl compound

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Lunch Break and walk to the Palestine Heritage Museum at the Dar Al-Tifl compound
2:30 p.m. - 4 p.m.

Cultural Heritage (ways of living, customs, practices, places, objects, and values)

Khaled Khatib, Director, Palestine Heritage Museum, Jerusalem

Cultural Heritage (ways of living, customs, practices, places, objects, and values)
17 02 2017
9:15 a.m. - 10 a.m.

Threats to the Palestinian Identity, Narrative and Presence in Jerusalem - I (Housing & residency rights, discrimination in development & infrastructure, land & set¬tlement, economy and poverty, health & education, other human rights violations, etc.)

Nisreen Alayan, lawyer and researcher

Threats to the Palestinian Identity, Narrative and Presence in Jerusalem - I (Housing & residency rights, discrimination in development & infrastructure, land & set¬tlement, economy and poverty, health & education, other human rights violations, etc.)
10 a.m. - 10:45 a.m.

Threats to the Palestinian Identity, Narrative and Presence in Jerusalem - II

Nisreen Alayan, lawyer and researcher

Threats to the Palestinian Identity, Narrative and Presence in Jerusalem - II
10:45 a.m. - 11 a.m.

Break

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Break
11 a.m. - noon

The Use of Media in Advocacy

Randa Siniora, General Director, Women’s Center for Legal Aid and Counseling (WCLAC), Jerusalem

The Use of Media in Advocacy
noon - 1 p.m.

Debating Skills: Introduction to the Debate

Monther Abu Ramoz, PalVision, Jerusalem

Debating Skills: Introduction to the Debate
1 p.m. - 2 p.m.

Lunch

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Lunch
2 p.m. - 4 p.m.

Debating Skills: Debating content | Arguments | Rebuttal

Monther Abu Ramoz

Debating Skills: Debating content | Arguments | Rebuttal
18 02 2017
9:15 a.m. - 10 a.m.

Audience analysis • Examining how your audience communicates

Ramsey G. Tesdell, Program Director, Arab Reporters for Investigative Journalism, Amman, Jordan; Partner and Founder of the podcast platform, Sowt, freelance Fundraising and Media Consultant, Amman; Co-founder of the online magazine 7iber.

Audience analysis • Examining how your audience communicates
10 a.m. - 10:45 a.m.

Reaching your audience - tools • What tools do they use? • What methods are free? • What is affordable, and what are expensive methods in reaching your audience?

Ramsey G. Tesdell

Reaching your audience - tools • What tools do they use? • What methods are free? • What is affordable, and what are expensive methods in reaching your audience?
10:45 a.m. - 11 a.m.

Break

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Break
11 a.m. - noon

Social media strategy Facebook | Twitter | Youtube | SnapChat + chatting apps | Instagram | Others

Ramsey G. Tesdell

Social media strategy Facebook | Twitter | Youtube | SnapChat + chatting apps | Instagram | Others
noon - 1 p.m.

Traditional media Press releases | Fact sheets | Media contact lists

Ramsey G. Tesdell

Traditional media Press releases | Fact sheets | Media contact lists
1 p.m. - 2 p.m.

Lunch

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Lunch
2 p.m. - 3:30 p.m.

Contd.

Ramsey G. Tesdell

Contd.
19 02 2017
9:15 a.m. - 10 a.m.

Examples of storytelling In an advocacy setting | in journalism | in a professional setting

Ramsey G. Tesdell

Examples of storytelling In an advocacy setting | in journalism | in a professional setting
10 a.m. - 12:30 p.m.

Developing plans • Audience + tools = plan • Developing a specific plan for your specific audience • Being an “expert” on tools • Presenting the your plans + peer critique

Ramsey G. Tesdell

Developing plans • Audience + tools = plan • Developing a specific plan for your specific audience • Being an “expert” on tools • Presenting the your plans + peer critique
12:30 p.m. - 1:30 p.m.

Developing plans, Continued

Ramsey G. Tesdell

Developing plans, Continued
1:30 p.m. - 2:15 p.m.

Lunch

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Lunch
2:15 p.m. - 3:15 p.m.

Developing plans, Continued

Ramsey G. Tesdell

Developing plans, Continued
3:15 p.m. - 3:30 p.m.

Wrap up of the seminar

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Wrap up of the seminar