PASSIA Seminar - on

Media & Communication

Feb. 16, 2017 - Feb. 19, 2017
Legacy Hotel, Jerusalem

Speakers

These people wil speak for you, so listen carefully!

Event Agenda

16 02 2017
9 a.m. - 9:30 a.m.

Welcoming Address / Opening Remarks

HE Ms. Pirkko-Liisa Kyöstilä, Head of the Finnish Representative Office, Ramallah -

Welcoming Address / Opening Remarks
9:30 a.m. - 10:30 a.m.

Jerusalem: Historical and Religious Significance

Dr. Nazmi Jubeh, Professor of History and Archaeology, Birzeit University -

Jerusalem: Historical and Religious Significance
10:30 a.m. - 11:30 a.m.

Palestinian Leadership in Jerusalem – Past and Presence

Dr. Mahdi Abdul Hadi, Chairman of PASSIA, Jerusalem -

Palestinian Leadership in Jerusalem – Past and Presence
11:30 a.m. - 11:45 a.m.

Break

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Break
11:45 a.m. - 12:30 p.m.

Jerusalem in the Media

Jivara Budeiri, Correspondent, Al-Jazeera TV -

Jerusalem in the Media
12:30 p.m. - 1:15 p.m.

Jerusalem in International Relations

Fouad Hallaq, Negotiations Support Unit, PLO Negotiations Affairs Department -

Jerusalem in International Relations
1:15 p.m. - 2:15 p.m.

Lunch Break and walk to the Palestine Heritage Museum at the Dar Al-Tifl compound

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Lunch Break and walk to the Palestine Heritage Museum at the Dar Al-Tifl compound
2:30 p.m. - 4 p.m.

Cultural Heritage (ways of living, customs, practices, places, objects, and values)

Khaled Khatib, Director, Palestine Heritage Museum, Jerusalem -

Cultural Heritage (ways of living, customs, practices, places, objects, and values)
17 02 2017
9:15 a.m. - 10 a.m.

Threats to the Palestinian Identity, Narrative and Presence in Jerusalem - I (Housing & residency rights, discrimination in development & infrastructure, land & set¬tlement, economy and poverty, health & education, other human rights violations, etc.)

Nisreen Alayan, lawyer and researcher -

Threats to the Palestinian Identity, Narrative and Presence in Jerusalem - I (Housing & residency rights, discrimination in development & infrastructure, land & set¬tlement, economy and poverty, health & education, other human rights violations, etc.)
10 a.m. - 10:45 a.m.

Threats to the Palestinian Identity, Narrative and Presence in Jerusalem - II

Nisreen Alayan, lawyer and researcher -

Threats to the Palestinian Identity, Narrative and Presence in Jerusalem - II
10:45 a.m. - 11 a.m.

Break

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Break
11 a.m. - noon

The Use of Media in Advocacy

Randa Siniora, General Director, Women’s Center for Legal Aid and Counseling (WCLAC), Jerusalem -

The Use of Media in Advocacy
noon - 1 p.m.

Debating Skills: Introduction to the Debate

Monther Abu Ramoz, PalVision, Jerusalem -

Debating Skills: Introduction to the Debate
1 p.m. - 2 p.m.

Lunch

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Lunch
2 p.m. - 4 p.m.

Debating Skills: Debating content | Arguments | Rebuttal

Monther Abu Ramoz -

Debating Skills: Debating content | Arguments | Rebuttal
18 02 2017
9:15 a.m. - 10 a.m.

Audience analysis • Examining how your audience communicates

Ramsey G. Tesdell, Program Director, Arab Reporters for Investigative Journalism, Amman, Jordan; Partner and Founder of the podcast platform, Sowt, freelance Fundraising and Media Consultant, Amman; Co-founder of the online magazine 7iber. -

Audience analysis • Examining how your audience communicates
10 a.m. - 10:45 a.m.

Reaching your audience - tools • What tools do they use? • What methods are free? • What is affordable, and what are expensive methods in reaching your audience?

Ramsey G. Tesdell -

Reaching your audience - tools • What tools do they use? • What methods are free? • What is affordable, and what are expensive methods in reaching your audience?
10:45 a.m. - 11 a.m.

Break

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Break
11 a.m. - noon

Social media strategy Facebook | Twitter | Youtube | SnapChat + chatting apps | Instagram | Others

Ramsey G. Tesdell -

Social media strategy Facebook | Twitter | Youtube | SnapChat + chatting apps | Instagram | Others
noon - 1 p.m.

Traditional media Press releases | Fact sheets | Media contact lists

Ramsey G. Tesdell -

Traditional media Press releases | Fact sheets | Media contact lists
1 p.m. - 2 p.m.

Lunch

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Lunch
2 p.m. - 3:30 p.m.

Contd.

Ramsey G. Tesdell -

Contd.
18 02 2017
9:15 a.m. - 10 a.m.

Audience analysis • Examining how your audience communicates

Ramsey G. Tesdell, Program Director, Arab Reporters for Investigative Journalism, Amman, Jordan; Partner and Founder of the podcast platform, Sowt, freelance Fundraising and Media Consultant, Amman; Co-founder of the online magazine 7iber. -

Audience analysis • Examining how your audience communicates
10 a.m. - 10:45 a.m.

Reaching your audience - tools • What tools do they use? • What methods are free? • What is affordable, and what are expensive methods in reaching your audience?

Ramsey G. Tesdell -

Reaching your audience - tools • What tools do they use? • What methods are free? • What is affordable, and what are expensive methods in reaching your audience?
10:45 a.m. - 11 a.m.

Break

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Break
11 a.m. - noon

Social media strategy Facebook | Twitter | Youtube | SnapChat + chatting apps | Instagram | Others

Ramsey G. Tesdell -

Social media strategy Facebook | Twitter | Youtube | SnapChat + chatting apps | Instagram | Others
noon - 1 p.m.

Traditional media Press releases | Fact sheets | Media contact lists

Ramsey G. Tesdell -

Traditional media Press releases | Fact sheets | Media contact lists
1 p.m. - 2 p.m.

Lunch

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Lunch
2 p.m. - 3:30 p.m.

Contd.

Ramsey G. Tesdell -

Contd.
19 02 2017
9:15 a.m. - 10 a.m.

Examples of storytelling In an advocacy setting | in journalism | in a professional setting

Ramsey G. Tesdell -

Examples of storytelling In an advocacy setting | in journalism | in a professional setting
10 a.m. - 12:30 p.m.

Developing plans • Audience + tools = plan • Developing a specific plan for your specific audience • Being an “expert” on tools • Presenting the your plans + peer critique

Ramsey G. Tesdell -

Developing plans • Audience + tools = plan • Developing a specific plan for your specific audience • Being an “expert” on tools • Presenting the your plans + peer critique
12:30 p.m. - 1:30 p.m.

Developing plans, Continued

Ramsey G. Tesdell -

Developing plans, Continued
1:30 p.m. - 2:15 p.m.

Lunch

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Lunch
2:15 p.m. - 3:15 p.m.

Developing plans, Continued

Ramsey G. Tesdell -

Developing plans, Continued
3:15 p.m. - 3:30 p.m.

Wrap up of the seminar

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Wrap up of the seminar